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Don’t be a SEO Spammer Douche. Generate Traffic by Building an Audience

Aug 22, 2013 | One Comment

I received an email from a fellow webmaster today. It was a request to remove a link from my “Barefoot Chronicles” blog (the predecessor to BRU.) At first, I was confused by the request. The link was directed to a random shoe store in the UK. I don’t link to random stores.


If there’s a link on my sites, even advertising, it’s from a source I know and respect. For example, the Luna ad that’s […]

Where Have All the Barefoot Bloggers Gone?

Mar 20, 2013 | 8 Comments

In response to my last post, Dave, a Canadian friend, noted most of the barefoot/minimalist bloggers seem to have disappeared. He mentioned Pete Larson’s most recent post discussing the secret to success as a running blogger. Pete makes a lot of great points that helps explain why so many barefoot bloggers, many of which are close friends, have seemingly disappeared.

Pete’s most relevant point hit the nail on the head- bloggers need passion.

Writing post […]

Becoming a Better Writer: A Worthy Goal for All of Us Shitty Hacks

Apr 23, 2012 | 12 Comments

I needed something new to fill my spare time.  I’m not much for “traditional” hobbies like sewing or cheese-making, so I decided to learn a new skill.  After searching for something interesting, I decided on… writing.

But wait… aren’t I already sort of a writer?

Well, I do a lot of writing here at BRU.  I wrote a book.  I’ve written a few magazine articles.  But I never really considered myself a “writer.”  Pretty much […]

Wannabe Elite Road Runners are Nauseating

Feb 24, 2012 | 11 Comments

You know the type. You find them at the local 5ks and marathons lined up at the front of the pack wearing a brand new foot coffins and a singlet advertising a company they wish would sponsor them.  They scoff at the idea of people running for enjoyment and believe you have no business being out there if you’re not going to place in the top ten.

They post all their race PR’s in the signature lines […]

Build a Kick-Ass Blog By Creating a Kick-Ass Brand

May 26, 2011 | 12 Comments

Why a post on building a blog?  Simple- I want each and every one of my readers to start blogging.  It is one of the most efficient ways to build a HUGE database of great barefoot running stories, which helps me reach my goal of changing the running world.  Let’s face it… A LOT of you guys have some amazingly inspiring stories.  Anyway…

I’m not much of a marketer or a businessperson.  My strategy in both is […]

Now That You Have The Barefoot Running Book…

Apr 2, 2011 | 2 Comments

Thank you to those of you that helped spread the word about the second edition of The Barefoot Running Book and agreed with my goals I outlined in the last post.  At the time of this writing, it was downloaded approximately 7,000 times.  I have to admit, this was much more than I anticipated, which is awesome!

Some people expressed guilt about downloading it for free.  For those of you that downloaded it, please do not […]

How To Get Free Shoes, Running Gear, and Blow-up “Love Companions”: A Guide To Running Blogger Nirvana

Feb 3, 2011 | 9 Comments

I have a bunch of friends that have started blogging.  A few have asked me how to break into the word of product reviewing.  A few more have asked me how to generate more traffic to their blogs.  While many resources exist, none are dedicated to runners in general or barefoot runners in particular.

These steps will assume you are interested in creating a blog that will allow you to review products or sell advertising space.  If […]


Barefoot Running, Running Barefoot, Vibrams, and any other keywords that will attract fellow Barefoot Bloggers/Webmasters!!!

Dec 16, 2009 | 12 Comments

I have recently come across A LOT of people that have started blogging about barefoot running. Some are brand new; some have been doing it for some time. I have also come across a large number of new websites dedicated to barefoot or minimalist shoe running. My ultimate goal is to unite the worldwide barefoot and minimalist shoe running community to help promote our common cause. As a means to that end, if you are currently […]