Sometime last year, Emily Snayd (a friend from Merrell and a crazy-fast runner) started asking me questions about women and barefoot. Specifically, why aren’t there more women running barefoot and in minimalist shoes? She had made the transition and was posting shockingly fast times. She clearly saw the benefit, but noticed the barefoot community consisted of far more men than women.
I didn’t have a great answer. I had a few theories, but they came from my Read More...
Over the last week, I’ve been traveling throughout the Pacific NW and Mountain West to do a series of Merrell Bareform clinics at various shoe retailers. It was fascinating to see how different retailers handled minimalist shoes. Three of the stores were what would be considered “run specialty”, the designation the industry uses to describe stores that cater primarily runners. One was an online retailer. The last was a minimalist-only running store. Here are some thoughts on Read More...
Okay, it’s just a hypothetical situation… but let’s play with this idea.
We know there’s emerging research exploring whether or not motion control shoes actually do anything, which Pete Larson summarizes nicely here. What happens if more research comes to the same conclusion? What if it becomes apparent motion control shoes hurt people more than they help?
Would manufacturers continue to produce motion control shoes? I suspect they would because:
Running specialty stores are having a Read More...
“Can you recommend a pair of casual or business minimalist shoes?”
I get this question at least once every week. There aren’t too many options. Merrell made the Tough Glove. Vivo has a good few models. The new Stems are good options. A few non-minimalist companies produce workable solutions. But for the most part, the market is still barren.
I’ve always wondered why. After all, there’s A LOT of demand. Once people make the switch to Read More...
It appears as though Nike is finally making a little noise in the minimalist market, starting with a “transition” version of the Free. Rumor has it they’re going to be releasing a 4mm, 6mm, and 8mm drop shoe with the idea that people will be able to transition down from high-heeled shoes to minimal shoes.
There’s a simple rule in any changing paradigm- the new thing isn’t as good as the old thing… in the beginning. That simple fact keeps the old guard from embracing change. It also eventually leads to the kiss of death for those that cling to the old paradigm. Why? The new paradigm gets better over time. In the age of the Internet, this happens at blazing speeds because the Interwebs allow people to connect and share ideas.
The Future of Barefoot and Minimalist Shoe Running: An Assessment and Summary of the Barefoot Shoes/Apple Whack Job Discussion
Over the last few weeks, I’ve been discussing the future of barefoot running and proposing methods we could use to reach an audience that would be receptive to our message, but won’t have access to us. Here’s a brief summary:
Minimalist “barefoot” shoe sales are on the rise. I’m defining these shoes as any shoe that allows the same running form as if you were barefoot. Vague, I know, but the exact operational definition is irrelevant. I Read More...
Here are our upcoming Bareform clinics through January. If you can attend, we’d love to see you! If you know anyone in these areas, please forward them the information.
January 14th, Jacksonville, Florida: Black Creek Outfitters (http://www.blackcreekoutfitters.com) @ 10:30am
January 15th, Sanford, FL: Sylvan Lake Park, hosted by Travel Country (http://www.travelcountry.com/), 10:30am- see poster below
January 24th, Tucson, AZ: Summit Hut (http://www.summithut.com/) , 5045 E. Speedway, @ 8pm
January 28th, Southern California, time and location TBD